Balmers GM are celebrating a landmark moment after being named Husqvarna UK's Pro Partner Dealer of the Year for 2025 and more recently, European Pro Dealer in the same year, which was awarded at Husqvarna's Top 100 Dealer Conference in Jönköping, Sweden - an event that saw Europe's top groundcare dealers come together, collaborate and celebrate all things Husqvarna Automower®, Forestry, Arb and garden machinery!
Achieving both national and European recognition in the same year is an exceptional accomplishment and reflects our team’s leadership, clarity of strategy, and unwavering commitment to excellence.
Leading with Robotics
A defining factor in this success has been Balmers GM’s decision to place robotics at the heart of our business. Rather than treating robotic solutions as a side category, very early on we integrated them into everyday sales conversations, trained and involved our wider sales team, and committed fully to the long‑term opportunity that autonomous technology offers our industry.
This strategic focus has delivered outstanding results. We are now the largest Husqvarna CEORA dealer in Europe, demonstrating how a traditional groundcare business like Balmers GM can evolve and grow by embracing cutting-edge technology, innovation whilst positioning Husqvarna autonomous mowing solutions as a core driver of our current and future growth.
A Strategy Built on Focus
Our approach is grounded on a simple but powerful principle: focus is essential for productivity and profitability. In a market where professional customers expect exceptional service, it’s impossible to back every supplier and still deliver the depth of support require.
We firmly believe that our recent success comes from backing the right brand partners, believing in the concept, trusting the process and being 100% committed and consistent to the Husqvarna brand.
A Well‑Deserved Achievement
Winning both the UK and European Pro Dealer of the Year awards is a testament to the dedication of our entire Balmers GM team.
Their ability to believe and trust in our Comapny vision, adapt to a changing garden and groundcare industry, whilst championing the future of professional turf care sets a benchmark for dealers across Europe.
A huge congratulations to everyone at Balmers GM on this remarkable double achievement!